Book an Experience

Thumbnail The Place To Be  - Livin’ la Valle d’Itria by PugliaPOP
Apulia, Brindisi, Ostuni - (Itria Valley, Salento, Murge) 3 Hours Min 1, Max 20
From €25
Thumbnail The First Taste – Between Trulli and Vines by Puglia Pop in Valle D'Itria
Apulia, Brindisi, Ostuni - (Itria Valley, Salento, Murge) 1 Hour 30 Minutes Min 1, Max 20
From €45
Thumbnail The Journey – Wine Tasting at Puglia Pop Winery in Valle D'Itria
Apulia, Brindisi, Ostuni - (Itria Valley, Salento, Murge) 2 Hours 30 Minutes Min 1, Max 20
From €75
Thumbnail A Picnic in the Vineyard at Puglia Pop in Valle D'Itria
Apulia, Brindisi, Ostuni - (Itria Valley, Salento, Murge) 2 Hours 30 Minutes Min 1, Max 20
From €95

Reviews

Relaxing and lovely

Rate: 5 out of 5 9/1/25
Very nice experience I was expecting an overcrowded tour but it’s was just me and my partner alone and then we had a picnic area set up in the middle of vineyard with lovely food and wine. Very nice date
I would go for the picnic experience if you was going to come here
James

Reply from Puglia Pop

Thank you so much for your kind words! We’re delighted to hear that you enjoyed the peaceful picnic in the vineyard and that it made for a special date. We’d love to welcome you back again soon for another vineyard escape!

Amazing experience

Rate: 5 out of 5 9/1/25
My husband and I had an amazing experience at Puglia Pop. Not only were the wines outstanding, but the pairings were made with very local, high-quality products that truly brought out the best in them. The grounds were a perfect balance of traditional local style and modern design. The owner and staff were also extremely kind and welcoming. I would definitely recommend it and will come back when in Puglia.
João

Reply from Puglia Pop

Thank you so much for your wonderful words! We’re delighted to hear that you and your husband enjoyed the wines, pairings, and the atmosphere at Puglia Pop. We take great pride in showcasing the best of our local products and combining tradition with a modern touch, so it means a lot that you appreciated it. We look forward to welcoming you back whenever you return to Puglia!

Esperienza top!

Rate: 5 out of 5 8/1/25
Tutto perfetto. Esperienza da rifare ad occhi chiusi. Ottimi prodotti, accoglienza perfetta e cibi di qualità eccelsa. Un bellissimo viaggio che è sembrato quasi un sogno dall’inizio alla fine.
Andrea

Interessante

Rate: 5 out of 5 8/1/25
Esperienza molto carina e interessante.
Accoglienza e servizio sono il fiore all occhiello di questa cantina, che non ha bisogno di grandi presentazioni riguardo l ottimo vino!
Grazie
Debora

Reply from Puglia Pop

Grazie di cuore, siamo davvero felici che vi siate trovati bene… vi aspettiamo presto di nuovo!

Puglia top!

Rate: 5 out of 5 8/1/25
Ho prenotato un percorso di degustazione e l'esperienza ha superato di gran lunga le aspettative. Luca ci ha accompagnati nel suo mondo di vini di qualità e prodotti artigianali eccellenti con una preparazione professionale e una cordialità senza pari. Oltre alla maestria degli abbinamenti enogastronomici, a rendere la degustazione unica sono stati senza dubbio la location suggestiva,
l'atmosfera confortevole, la genuina passione dei ragazzi e il memorabile crostino di pane di Laterza con battuta di lardo di suino nero. Consiglio vivamente l'azienda Puglia Pop e spero di ritornarci presto.
Daniela

sorprendente

Rate: 5 out of 5 8/1/25
personale simpatico, accogliente e super professionale, luogo meraviglioso e qualità di vino e cibo eccellente. ottimo compromesso qualità-prezzo. ci ritornerò!
Roberta

Reply from Puglia Pop

Grazie di cuore Roberta!

About Winery and Wines

At Puglia POP sea, land, and culture become wine: we break the mould, taste the excitement. Our wine tastings, just like the bottles of wine, don’t follow the rules; instead, they attempt to rewrite them. We lead you through a journey of landscapes, scents, and flavours, which tell the story of our land, Puglia. Along with our wines, we have selected gastronomic products that represent small businesses and great traditions. We support local producers who, despite the challenges, are a real cultural stronghold. For centuries, wine and food have illustrated the warmth at the table and laughter among friends. We uphold this spirit for those whom we welcome to Puglia Pop.

RICCIO - Verdeca 

Classification: Verdeca Valle D’Itria PGI
Grapes: 100% Verdeca
Tasting notes: Bright straw yellow with slight greenish hues.
On the nose, it reminds of green apple, medlar and pears, followed by hints of bergamot, lychee and pineapple in addition to pleasant floral hints of elder and hawthorn.
There is also a herbaceous note of rosemary and sage and a slightly almond undertone in the finish.
The taste is very delicate, gentle and citrusy. The freshness is striking but well balanced with a hint of karst mineral. Excellent dynamic and juicy on the palate with a slightly savoury finish.
Production area: Martina Franca (TA).
Alcohol content by: volume 12.5%

Notes from the winemaker: The grapes are carefully selected.
During alcoholic fermentation, the grapes also are subject to maceration on the skins; then pressing is carried out for the correct fermentation process and the extraction of the organic compounds from the skins, fundamental both for the aromatic profile of the wines and for their ageing.

TRIGLIA - Negroamaro Salento Wine 
Classification: Negroamaro Salento PGI
Grapes: 100% Negroamaro
Tasting notes: Its pomegranate pink colour is unique.
On the nose, it is extra elegant with hints of fruit and cherry, strawberries, raspberries and pink grapefruit added into a floral contest of dog rose and red geranium on a balsamic backdrop.
On the palate, it is fresh, juicy and with a fruity balance, marked by a long fresh-acidic tone embellished by a gentle touch of savoury notes.
Pervasive finish pleasantly bitter.
Production area: Martina Franca – San Giorgio Jónico (TA)
Alcohol content by: volume 12.5%
Notes from the winemaker: The grapes are carefully selected.
During alcoholic fermentation, the grapes are also subjected to maceration on the skins. Then, pressing is carried out for the correct development of the fermentation and the extraction of the organic compounds from the skins, fundamental both for the aromatic profile of the wines and for their ageing.

FICO - Susumaniello Salento Wine 

Classification: Susumaniello Salento PGI
Grapes: 100% Susumaniello
Tasting notes: Bright ruby red colour. On the nose, it is engaging, rich in fruity fragrance of blackberries, currants, and strawberries with hints of plum and cherry intertwined with touches of graphite and aromatic herbs, ebon, and cocoa.
On the palate, the taste is fresh and pulpy on smooth and persuasive tannins, displaying elegance and a velvety texture, with an excellent structure. The finish has satisfyingly long and pleasant nuances.
Production area: San Giorgio Jónico / Martina Franca (TA)
Alcohol content: 13.5%
Notes from the winemaker: Fermentation takes place using natural methods, thanks to local yeasts; maceration lasts from 3 to 5 weeks, depending on the characteristics of the grape variety and the vintage. After racking, the wine remains in Barriques for 6 months.

LUMINARIA - Primitivo di Manduria

Classification: Primitivo di Manduria PDO
Grapes: 100% Primitivo di Manduria
Tasting notes: Deep ruby red colour
On the nose, it offers nuances of ripe fruit such as raspberry, blackcurrant and underbrush aromas, hints of plum and cherry wrapped in a sweet note of ripe morello cherry with notes of chocolate, coconut and coffee.
On the palate, it is rich and very concentrated with spicy notes enhanced by a consistent presence of very sweet tannins.
A lively, powerful, elegant, and expressive wine.
Production area: Sava – Manduria (TA)
Alcohol content: 13.5%
Notes from the winemaker: Fermentation takes place using natural methods, thanks to local yeasts; maceration lasts from 3 to 5 weeks, depending on the characteristics of the grape variety and the vintage. After racking, the wines are transferred into 2.25 hectolitres barriques.

Services

Wireless Free

Parking Free

Airport Bus

Wine Sale

Pet Friendly